Southern Africa Venture Capital and Private Equity Association (SAVCA) Conference 2018 Marketing Website
SAVCA hosts an annual conference where representatives from various financial industries attend to discuss funding and financial related matters. This year saw the milestone 20th anniversary of the event.
The client requested that a bright and colourful conference website be developed to cater to all the conventional conference related information. Access to information was the focus point, whilst driving awareness of the event.
Client Feedback & Results
The new conference website was a much-needed upgrade in terms of UX, searchability and organisation of key information. The website was focussed around a UX-analysis of previous conference websites, which resulted in various website metrics being improved across the board.
The tickets to conference sold out rapidly, and we also managed to maintain all page equity from legacy conference websites which were not maintained.